Meet the Bsof B&B Innovation

What can we do for you

Innovation is probably the most fashionable and misused word of our recent business times.
Consulting for innovation if often just a theretical mix of words and processes, which rarely ends up in implementable, measurable and tangible results.

Successful Innovation for B&B Innovation is simply the creation of sustainable profitable growth via new products, processes, business models and/or customer experiences that uniquely address well identified unmet needs, pains and desires in selected induestries and markets.

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Dr. Antonio Batistini - PhD, MBA

Founding Partner

International business and technical executive leader with 24+ year history in visioning, ideating and leading global implementation and growth of new businesses and technologies, and drive maximized and sustainable revenue and profit objectives in multiple industries on a global scale. Demonstrated experience in concept shaping and leading start-ups, creating and implementing global strategies, marketing and business plans, developing and growing industrial and consumer businesses, developing and positioning disruptive innovations and business models, managing multi-functional and multi-regional organizations in B2B industries, leading and implementing global M&A strategies. Most relevant experiences ranged in chronological order from acting as the SVP of Innovation and Strategic Marketing creating and implementing a transformational strategy with more than 4.5 Billion$ revenues at 30%+ EBITDA, to global P&L leadership business roles for new growth opportunities in industrial consumer, footwear and textile industries, to global R&D and technology platforms’ director in different industries. Results driven and hands-on leader, recognized for clear strategic thinking, ability to innovate along full value chain and attract, lead and energize global cross-functional teams. Credible and convincing communicator with excellent presentation skills. Ability to work across functions, regions and cultures. Lived and worked in the USA and Europe, worked with customers, associations and brand owners in all macro regions, fluent in Italian and English, good knowledge of German and Spanish.

 

 

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Dr. Marco Barsacchi - PhD, MBA

Founding Partner

International business and technical executive leader with 24 year history in managing, sustaining, re-designing and re-structuring existing businesses and technologies towards sustainable revenue and profit growth in multiple industries. Demonstrated experience in developing strategies, business models and related innovation and technology plays as part of multi-functional teams and leading multi-regional R&D/TS&D organizations in B2B industries. Most relevant experiences are in chronological order, CTO of a start up in Advanced Composites, Global Technology leader for Lightweight, Core Composites, Industrial and Protective Coatings, Thermal insulation in Buildings and in Appliances, Electrical Laminates and Paper and Board coatings. Experience varied in R&D from direct development of products to innovation portfolio development; in Strategy development and implementation from refinement of successful strategies to design and implementation of turn-around strategies and in Business creation from creating a new Market Facing Business within a company with strong product aligned culture to a new start-up in advanced composites Credible and convincing communicator with excellent presentation skills. Ability to work across functions, regions and cultures. Lived in NA and Europe and worked with people and customer/partners from all over the globe. Fluent in Italian and English, basic knowledge of German and French.

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